Built for operators who’d
rather pay $19 than waste a month.
7-day Operator trial. Try the full advisor — diagnosis, plan, ongoing chat, memory — risk-free. Card required, cancel anytime in the trial.
Free preview
$0no card · gets you started
See the diagnosis. Unlock the plan with Operator.
- The diagnosis — what's actually stuck
- The key lever — what to push first
- Your headline action — one specific next step
No card. No login. 5 minutes.
Single Plan
$49one-time, this plan
The full audit on one plan. No subscription.
- Everything in the free preview, fully unlocked
- Full 3 ranked recommendations + 30-day sequenced plan
- Financial back-of-envelope: LTV, CAC, runway ranges
- Competitor scan with named comps + ICP scoring matrix
- 90-day extended plan + expanded long-form PDF
- Branded PDF + email delivery + sharable URL (90 days)
7-day refund, no questions.
Operator
$19/month
Your ongoing AI advisor with memory. 7-day free trial, card required.
- Ongoing AI advisor chat — ask anything, anytime
- Unlimited Single-Plan-depth audits
- Choose your audit focus: Growth & Operations or AI & Tooling
- Memory of every prior plan + answer
- Monthly auto check-in — refresh the plan by email
- Plans saved indefinitely
- Cancel anytime via Stripe portal
Cancel anytime in the 7-day trial. 30-day money-back on first paid month.
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Advisors
Coming soon$149/month
For consultants and agencies running Accounselor across multiple businesses.
- Multi-business workspace + client switcher
- White-label PDFs with your firm's branding
- Priority support + roadmap voting
For comparison, a strategy consultant charges $2,000–$10,000 for a similar engagement. Operator runs entirely on AI, so it's available the moment you need it.
Launch pricing
$19/mo locks in for life if you start before July 5, 2026. New subscribers after the deadline pay $29/mo.
The whole table,
side by side.
The free preview shows you the diagnosis. Single Plan unlocks one full audit. Operator unlocks the advisor that remembers you.
- Adaptive 5–7 question interrogationFree previewSingle PlanOperator
- Diagnosis + key leverFree previewSingle PlanOperator
- Ranked recommendationsFree preview1 of 3Single Plan3 of 3Operator3 of 3
- 30-day sequenced plan bodyFree preview—Single PlanOperator
- Risks-to-watchFree preview—Single PlanOperator
- Reflective questionsFree preview1 of 5Single Plan5 of 5Operator5 of 5
- Branded PDF + email deliveryFree preview—Single PlanOperator
- Sharable URLFree preview—Single Plan90 daysOperatorindefinite
- Financial back-of-envelopeFree preview—Single PlanOperator
- Competitor scan + ICP scoringFree preview—Single PlanOperator
- 90-day extended planFree preview—Single PlanOperator
- Audit focus: Growth & Operations or AI & ToolingFree preview—Single Plan—Operator
- Ongoing AI advisor chat with memoryFree preview—Single Plan—Operator
- Monthly auto check-inFree preview—Single Plan—Operator
- Card requiredFree preview—Single PlanOperator
Three plans, one decision in
30 seconds.
Pick the row that sounds like you. The CTA goes to the same place — the brief — but you'll know which tier you’re heading toward.
- 01
Just curious — want to see what Accounselor produces?
Free preview
Start thereGet the diagnosis and your headline action. Unlock the rest with Single Plan or Operator.
- 02
One-off — you want the full audit on this one plan, no subscription?
Single Plan
Start there$49 one-time. Adds the financial back-of-envelope, competitor scan, ICP score, 90-day extended plan, and branded PDF — for one plan.
- 03
Want a recurring advisor that remembers your business?
Operator
Start there$19/mo. Unlimited audits (including a dedicated AI & Tooling mode that surfaces specific tooling and sequencing for your business), ongoing chat with memory, monthly check-in by email. Card-required trial first.
- 04
AI-first — you want your audit focused on AI and automation, not general strategy?
Operator
Start there$19/mo. Operator includes AI & Tooling focus mode — a dedicated audit lens that diagnoses AI readiness, names specific tools for your vertical, and sequences an adoption roadmap. General strategy is also there whenever you need it.
From the founder
I built Accounselor because every advisor I’ve hired would have given the same advice on call one — and the value of an advisor is what they remember in the months that follow. Operator is the version of an advisor that doesn’t forget you, doesn’t reschedule, and doesn’t cost $2,000 an hour.
Will Cooke · Founder
Pricing & billing,
answered.
- Why does the free preview stop where it does?
- Because the diagnosis is the easy part. The ranked plan, the financials, and the ongoing memory are the work that actually changes outcomes — that's what Single Plan and Operator unlock. We charge for what's hard.
- Why do you ask for a card upfront for the 7-day trial?
- Because operators who put down a card actually try the product. We'd rather have 100 buyers than 10,000 tire-kickers — you don't get charged a cent until day 7, you can cancel from your account in two clicks, and we'll refund any accidental first-month charge in the first 48 hours.
- What happens after the 7-day Operator trial ends?
- If you do nothing, the trial converts to a paid Operator subscription at $19/month. If you cancel before the trial ends, you keep dashboard access through the trial period and aren't charged. If you cancel during the 7-day trial you're never charged.
- Can I switch between the free preview, Single Plan, and Operator later?
- Yes. Free preview → Single Plan is per-plan ($49 one-time, applied to a specific plan). Free preview → Operator is a subscription that takes over from there. Operator → cancel happens whenever you want — your previously saved plans stay readable while your subscription is active or in trial.
- Does Single Plan apply to one plan or all my plans?
- One plan. It's a one-time upgrade that adds the full audit to a specific 30-day plan. If you want unlimited Single-Plan-depth audits, that's what Operator includes.
- How does the Operator monthly check-in work?
- Once a month we email you asking how the plan landed. Reply directly to the email — no login needed. The advisor reads your reply, updates its memory of your business, and sends back a refreshed take. You can also chat anytime from the dashboard.
- What's the refund policy?
- Single Plan ($49 one-time): 7-day refund window, no questions asked — email [email protected] with your plan link. Operator ($19/month): If you cancel during the 7-day trial you're never charged. 30-day money-back on the first paid month, no questions. After that, cancellation stops future renewals — the current month runs to its end (no prorated refund) and you keep dashboard access until the period ends. For accidental charges in the first 48 hours after a renewal, email us and we'll refund.
Ready to start?
Start the 7-day Operator trial — card required, cancel anytime.